Nairobi 22 May, 2017 – TECNO Mobile in partnership with ActionAid has donated Ksh. 2 million towards the school feeding program in Kajiado County.
ActionaAid Kenya is among the leading anti-poverty Non-governmental organization in Kenya and has been working in the country since 1972. The organization is currently offering humanitarian assistance to over one million underprivileged Kenyans across 14 counties in Kenya.
The donation was made to five schools in Kajiado County and it included; food stuffs, water tanks, sanitary towels for the girls, and sports attires. Kajiado is one of the counties ravaged by drought. The county also suffers from societal challenges such as Female Genital Mutilation.
In February, the Kenyan government declared that current drought affects 23 arid and semi-arid counties and pockets of other areas a national disaster, with Isiolo County being among the 13 most affected counties.
Other counties affected by the drought include; Baringo, Turkana, Wajir, Mandera, Garissa, Kwale, Kilifi, Makueni, Samburu, West Pokot, Kwale, Tharaka Nithi, and Marsabit among others.
TECNO Mobile came out to support three regions in the affected areas. The first phase of the school feeding campaign was in Isiolo County. The school feeding program in Kajiado County is the second phase of the project. TECNO remains fully committed to the program.
During this time of hunger and maize having such high prices, TECNO Mobile will reap big and also get the community’s trust and overall support from the people. One way in which a brand can earn the customers trust build a bigger base is through giving it back to the community in times when no one seems to care about them.
TECNO Mobile has realized this not as its first campaign but one in a series of successful campaigns they have carried out. The launch of the Tecno Phantom 6 and Phantom 6 Plus see the launch of a campaign that saw the rewarding of Kenyan talents and this is one way Tecno Mobile is giving back to the community.